Days at work

Yesterday i shot some images for a cookbook, that was put together by a hockey club! It was to sell and make money to the club. A really fun project to be a part of! Especially when i got to do whatever i wanted! The idea was to have a chef cutting up meat with a sharp blade from a iceskate! Maria that came from the advertising agency had planned everything perfectly! We got to the restaurant and started setting up in the kitchen, we moved everything around ! Shelves, buckets, pans and tables!  After rigging for about an hour we started shooting. The chef for the day, which just happens to be the chairman of the club, did a perfect job modelling!
The shots turned out great! Can’t wait to get those files up in Photoshop!

Keios Entertainment is a new label with artist YOHIO behind the wheel. Their first release is with a band called Desaiha. Just before this summer i shot press images for them.

Last week i went up to a hotel nearby to shoot the Swedish board for Round Table. Taking a group photo of a board can sometimes be a little bit tricky since you don’t want a stiff boring image in the end (at least not me), and you don’t want to make it too crazy!
I went for a “the Last Supper” look in the image. I like that you can se people discussing in the image!

The boat image i shot earlier this spring is now running in different magazines.

Now you can see the job i did for Fjällräven last fall, check it out at the nearest Fjällräven dealer!

Here is the final image from the shoot i did at Bureplatsen. I’m aiming at doing a whole series av images on this theme under the title Escape. I hope you like it! If you like it a lot all the images will be for sale in a not so distant future! 🙂

Summer at last! It usually means vacation and maybe some of my own projects as well! Last week i went into the woods to shoot a place i wanted to shoot for a long time, Bureplatsen! It’s a field with a big concrete base and wall in the middle of nowhere! It looks like some kind of landing base for UFO’s.

I’m doing some post on the image right now and it will go a little bit towards Sci-fi … 😀

I shot a new soda that is to be launched in Sweden, today actually! It’s called Killer and comes in three versions: Bad Sex Killer, Body Fat Killer och Alcohol Killer 😀
We did it last thursday and the agency behind the launch is Sweetpop. Mattias & Erika from the agency cut up fruit and turned the cans all day, and after some hours of turning we were finally finished! All together we did seven images. As the launch was today i had to sit all friday doing the postproduction on them!

Last week i was on a little tour for Bolagsverket (the Swedish Companies Registration Office). It was images for a campaign for their services over the Internet. I did a similar tour last summer as well. But this year was a little bit longer, 220 swedish miles (1367 miles). First i went to Trelleborg, then Ulricehamn and last Stockholm. Actually the driving went very well, it was really nice driving all by my self.

Now i just need to do the selection and fix the images that has to be delivered before the weekend

This is how the “Boat Trip” image turned out, i hope you like it!

Below is also the sketch i did prior to the shoot, just to show the customer how i thought it would be done 😀