Ad campaign before christmas
November 20th, 2014Some time ago i shot an ad campaign together with Sweetpop. It was aimed at parents to get the to buy things for them selves since they had been nice the whole year long! Together with the ads they launched a campaign on facebook where you could test who’s been the nicest.
The model was an actor and it was really easy to shoot him, actors often have very easy to take instructions and can with very small changes do big difference in expressions etc.
The lighting was made with three rimlights, two Profoto striplights 45 degrees from the back, one Profoto softbox from above. The mainlight was a Profoto softbox from the right and a Profoto ringflash.



